EBOOK

6 Laws of a Resilient Restaurant

Breakthrough strategies for restaurant success in 2021 and beyond!

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Get instant access to:

  • 6 chapters of actionable takeaways and novel business strategies from 10+ industry experts
  • Step-by-step checklist on how to tell your story as a business and earn the trust of your community
  • How to get more customers online and offline by optimizing your customer lifecycle
  • Tangible ways to leverage your data to improve the speed and accuracy of your operations
  • Exclusive tips from FSR, QSR, and Enterprise restaurant owners
  • And more!

Contributing Partners

Squadle is a workflow automation company committed to delivering flexible, user-friendly applications that enable multi-unit operators, convenience stores, and retailers to simplify complex operations and streamline food safety.

MarketMan is the leading back-of-house solution that provides restaurateurs complete control over inventory, supply management, and procurement; ultimately empowering restaurateurs to manage more, faster.

Tenzo integrates with your POS system, labor planner, and inventory management platform to bring all your restaurant data together in one app and send actionable insights to the right person at the right time on desktop or mobile.

"A resilient restaurant is creative, diverse and devoted to doing the best they can with whatever resources they have at that time."

What You'll Learn in Each Chapter

01

02

Successful marketing begins with your community

Small savings add to a big payoff

  • Optimize your menu items
  • Negotiate with suppliers
  • Reduce portions
  • Calculate substitutions
  • Reduce operating expenses
  • Craft a compelling story
  • Get press without a PR firm
  • Work with your local community and influencers
  • Generate local buzz

03

Loyalty is best achieved through consistent engagement

04

Making tough calls will save your business

  • Optimize your customer lifecycle from discovery to engagement
  • Communicate your restaurant's value online and offline
  • Provide exceptional service
  • Turn new customers into loyal and returning fans
  • Engage and gather feedback from your employees
  • Reduce turnover
  • Lead with empathy
  • Give back to your community

05

Visible safety measures keep your staff safe and your customers returning

06

Build a resilient restaurant with a strong tech foundation

  • Ensure safety protocols and de-escalation training
  • Protect your employees
  • Communicate extensive safety measures with your customers
  • Identify your greatest bottlenecks
  • Evaluate the right technology for you
  • Track your restaurant's performance
  • Improve employee productivity
  • Implement technology that drives change

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